SOUL RIDE TEAM

Cina is a founder of Soul Ride, passionate mountain biker and a mother of two awesome kids. She grew up in the San Gabriel Mountains in Southern California where she began racing skis and snowboards at a young age. Cina had the joy of living in South Lake Tahoe, Hawaii and San Diego before moving to Prescott where she was introduced to the sport of mountain biking and naturally fell in love. Comfortable with downhill speed and able to pick a great fall line, mountain biking was the next best thing to shredding the slopes. She is also an IMBA level 1 ICP, and is certified in CPR and First AID as well as, a level 3 NICA coach. As a licensed NCBT for over fifteen years, Cina has an in depth understanding of human anatomy and body mechanics. Her expertise in body work will help you align your body with your bike for optimal flow. Cina’s love for the outdoors and enthusiasm for mountain biking will get you excited for the journey on and off your bike.

Kate is a founder of Soul Ride, an avid mountain biker, committed mother and Masters level wellness counselor with over a decade plus of experience focusing on women’s health and human development. She is a certified IMBA level 1 instructor, a level 3 NICA coach, and is certified in CPR and First AID. Kate has great experience helping youth athletes gain confidence, skill as well as, develop a life long passion for mountain biking, she is the former head coach of the largest Middle School Composite MTB team in the state of Arizona, and is proud of her work developing youth cycling in Prescott. Additionally, she has years of experience as skills coach, specializing in supporting new riders as they take on the sport of Mountain Biking .

Zach Stanford, Shop Owner and Mechanic. Zach brings a passion for life and extensive knowledge of mountain bike mechanics to Soul Ride. After working on bikes part time for many years in the Midwest, Zach left his full time gigs in corporate accounting and middle school teaching in 2012 to working full time in the mountain bike industry. First at the Bike and Bean in Sedona, Arizona. During his time at the Bean, he deepened his knowledge of in-depth, elaborate bike repairs, and periodic maintenance. Zach has a long history of racing cross country, endurance, road, and cyclocross. He and his wife Sara moved to Prescott in 2007 from Illinois and just returned after 6 years in Sedona. Zach and Sara are so excited to be a part of the Soul Ride family. Always genuine, Zach has the personality, enthusiasm and experience you are looking for in a master mechanic, he looks forward to helping you keep your bike running just the way you like it!